We have developed special expertise in the field of communication and product presentation for the architect and project market. Communication for this target group calls for an objective simple approach. Product information, mediated at a high visual level, is more important here than the promise of happiness and shallow effects.
A company must always tell the truth. Sometimes it may be loud and colourful, other times quiet and grey can be more fitting. You cannot say everything with just one voice. Products for the contract market must be presented differently than products for the consumer market. Clear and straightforward information here, seduction and wealth there. It should always be credible and look good. A smart brand can do this. Vescom is one of the world’s largest producers and distributors of high-quality wall coverings predominantly for the office market.